22-25 April 2026
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SQLBits 2022

Goldilocks and the three business bears

Why do we sit watching a TV screen hour after hour by choice? Storytelling is a highly profitable, worldwide industry. Telling stories is a skill we can all learn. Telling stories is one of the best ways to communicate our points and make sure people remember them.
Why do we sit watching a TV screen hour after hour by choice? Storytelling is a highly profitable, worldwide industry. Telling stories is a skill we can all learn. Telling stories is one of the best ways to communicate our points and make sure people remember them. In this session, we will See how stories are structured. Look at how to create a story. Why it's crucial to understand your audience. Finding the why. And more... When you walk out of the session, you will hopefully Understand ways to tell stories Understand why stories work Want to find opportunities to tell stories