22-25 April 2026

20 Years of the Cloud: What Changed, What Didn’t, and What’s Next

Regular 50 minute session for SQLBits 2026Thursday - 23 Apr 2026 - 10:00 - 10:50 Living Lounge

TL; DR

Brent Ozar leads a panel of experienced data professionals reflecting on 20 years of the cloud. With no vendor marketing, they discuss what actually changed, which problems never went away, and what they expect to face in the next 20 years based on real-world experience.

Session Details

It’s been roughly 20 years since “the cloud” started entering mainstream IT—and in that time, it’s been declared both the future of everything and the cause of countless late nights.

In this panel discussion led by Brent Ozar, experienced data professionals reflect on two decades of real-world cloud adoption: what genuinely improved, what simply became a different kind of difficult, and which problems stubbornly refuse to go away. None of the panelists work for cloud vendors, and the conversation is grounded in firsthand experience building, operating, and troubleshooting systems that had to work under real business constraints.

The panel will look back at early cloud promises, examine today’s realities, and then look forward to the next 20 years. What challenges are likely to persist no matter how platforms evolve? Which current trends feel foundational, and which may turn out to be short-lived? How should teams design systems today that they’ll still have to live with a decade from now?

This session isn’t about selling cloud platforms or predicting the next hype cycle. It’s about sharing honest lessons learned, recognizing patterns that keep repeating, and helping attendees develop realistic expectations for what the cloud can and can't solve as it continues to mature.

3 things you'll get out of this session

Looking back 20 years, which cloud promise actually delivered—and which ones didn’t?
Topics will include:
Which mistakes do you still see teams making today that we should have outgrown by now?
What’s genuinely easier today because of the cloud—and what’s just differently hard?
If we were having this same panel in 2045, what would you hope we’re no longer arguing about?

Speakers

Brent Ozar

brentozar.com

Brent Ozar's previous sessions

300-Level Guide to Career Internals: Planning Your Career
A roadmap of options for your career.
 
Fragmentation Explained in 20 Minutes
What do index rebuilds and defrags really do?
 
Fundamentals of Stored Procedures
How to write stored procedures that have a high likelihood of performing well and are easy to troubleshoot.
 
300-Level Guide to Career Internals: Planning Your Career
Isn't it awkward when someone asks you, "So, where do you see yourself 5 years from now?" Brent Ozar will share how he analyzed the data job market to build his career path.
 
500-Level Guide to Career Internals: Building a Brand
If you want to work for yourself, you need to be able to sell yourself. I know, I hate it too - it feels gross when I write it that way. I'm Brent Ozar. You recognize my name, that's why you wanna learn this from me.
 
Deadlocks: Lets Do One, Understand It, and Fix It
You keep getting warnings and emails about deadlocks, but let's be honest: you're not really sure how they happen or what to do about it. Brent Ozar will show one, use sp_BlitzLock to analyze it, then fix it.
 
"But It Worked in Development!" 3 Hard Performance Problems
You've been performance tuning queries and indexes for a few years, but lately, you've been running into problems you can't explain. Could it be RESOURCE_SEMAPHORE, THREADPOOL, or lock escalation?
 
Easy Performance Tuning: an Intro to Wait Statistics
You're a DBA who's struggled with Perfmon metrics and Profiler. You're facing a sea of confusing numbers, and you don't know where to focus first. Microsoft Certified Master Brent Ozar will give you a friendly introduction to wait statistics.
 
How to Pick SQL Server Hardware
You don't buy a lot of servers, but you're about to deploy SQL Server, and you only get one chance to make it right. Brent Ozar will boil down everything you need to know into just a few simple decisions including SQL Edition, sockets, and RAM.
 
How the SQL Server Engine Thinks
How does SQL Server build results? We'll role play: Brent Ozar will be an end user sending in queries, and you'll be SQL Server. This session is for people who are comfortable writing queries, but not with indexes, statistics, and sargability.
 
Watch Brent Tune Queries
Ever wonder how someone else does it? There’s no right way or wrong way, but in this session you can peer over Brent’s shoulder (virtually) while he takes a few Stack Overflow queries and tries various techniques to make them faster.
 
Virtualization and SAN Basics for DBAs
These two technologies can make a very big – and very bad – difference in how your SQL Server performs. Wouldn’t it be great if you could get the real, honest lowdown from a virtualization administrator, a SAN administrator, and a DBA? Wouldn’t it be even better if one person had done all three, and could give you the pros and cons of each point of view? That person is Brent Ozar, a Microsoft Certified Master who’s been there and done that.
 
SQL Server Storage - 1,000GB Level
PANIC IN THE DATACENTER! Your databases are approaching - or surpassed - the Terrible Terabyte mark. You're pouring money into the SAN, but your data isn't pouring back out as fast as you want. You're terrified to DBCCs or index maintenance because everything takes forever, and you don't have big maintenance windows.