22-25 April 2026 
SQLBits 2015
Drive BI Value through Master Data Management
Today’s BI systems are often perceived as mission critical, but their value depends on the quality of data they contain. Learn to use SQL Server Master Data Services and Profisee’s Master Data Maestro to ensure data quality and improve BI value.
Today’s Business Intelligence (BI) systems are increasingly perceived as mission critical, but their value is only as good as the quality of data they contain. Learn how you can use Microsoft SQL Server Master Data Services and Profisee’s Master Data Maestro to ensure data quality and improve BI value.
Speakers
Dave Lawrence's previous sessions
Creating the single view of a Customer; at volume, without code
Business expects 360 view of Customer but data is difficult to build, challenging to clean and complex to de-duplicate. The challenge is to synchronise this data with systems of record. See how Profisee can solve this problem at volume & without code
Drive BI Value through Master Data Management
Today’s BI systems are often perceived as mission critical, but their value depends on the quality of data they contain. Learn to use SQL Server Master Data Services and Profisee’s Master Data Maestro to ensure data quality and improve BI value.