Behind the Scenes: Crafting a Sky-High Conference Theme for SQLBits 2024

SQLBits, the premier conference for all data professionals, is gearing up for its 2024 event with a theme that will soar to new heights—Aviation! In this behind-the-scenes look, we’ll explore the meticulous process of crafting a successful conference theme and delve into why aviation is set to take center stage at the Farnborough Conference and Exhibition Centre on March 19-23, 2024.

The art of crafting a conference theme:

Choosing a theme for a conference is no small feat. It’s not just about selecting a catchy phrase or topic—it’s about creating an immersive experience that resonates with attendees, speakers, and sponsors alike. The theme serves as the backbone of the entire event, guiding everything from the keynote speeches to the decor.

For SQLBits 2024, the committee went through an extensive brainstorming process to identify a theme that would captivate and engage the diverse community of the data platform while keeping on brand to our host venue. Aviation emerged as the clear winner, symbolizing precision, innovation, and the constant pursuit of excellence—qualities that mirror the spirit of our community.

SQLBits 2019, Speakeasy! Photobooth with props and costumes.

Why Aviation?

Aviation is more than just airplanes; it represents the intersection of technology, engineering, and human achievement. Just as SQLBits attendees navigate the complexities of databases and technology, aviators navigate the skies using cutting-edge systems and expertise. You can see where we’re going with this, right? There are lots of cross-overs.

SQLBits 2018, Magic of Data! Themed performances and entertainment.

The Farnborough Connection:

Choosing the right venue is crucial for aligning the theme with the overall conference experience. Farnborough, home to the historic Farnborough International Airshow, provides the perfect backdrop for our aviation-themed SQLBits 2024.

The Farnborough Conference and Exhibition Centre boasts state-of-the-art facilities, making it an ideal space for data professionals to come together, learn, and network. Attendees can expect a conference experience that seamlessly integrates the world of tech with the awe-inspiring realm of aviation. Did you know that Farnborough is the UK’s first airfield in aviation history and home to the country’s first powered flight?

SQLBits 2016, Space! On-brand funky food and drink stations.

How does a theme impact SQLBits?

You might be worried that SQLBits might not be to your liking due to the fact you arent the most interested in Aviation, let us explain where and what the theme changes about SQLBits!

  • Themed props and photo ops!
  • Session names and abstracts have added fun (and puns)
  • Branding around the conference center will fit with the flight theme!
  • Fancy dress (costume party) on Friday night will be Aviation orientated
  • Sponsor swag and stands might have an aerodynamic twist
  • Games and interactive fun will be fit for pilots! (Flight simulator anyone?)
Dungeons and Dragons-themed SQLBits 2023 – fancy dress, and jousting!

As the SQLBits team gears up for the 2024 event, anticipation is building for an unforgettable experience at the intersection of databases and aviation. The theme of aviation, set against the backdrop of the Farnborough Conference and Exhibition Centre, promises to elevate SQLBits to new heights. Get ready to take flight with SQLBits 2024—a conference that goes beyond databases and soars into the limitless possibilities of the technological skies!