22-25 April 2026 
SQLBits 2012
BigData vs. Data Warehousing
: We are looking at the dawn of a new workload: BigData. In this session I will talk about what BigData is, and which BigData technologies Microsoft are working on.
We are looking at the dawn of a new workload: BigData. In this session I will talk about what BigData is, and which BigData technologies Microsoft are working on. I will talk about how we collaborate with the HADOOP community, and where this is taking our current roadmap. I will also provide some basic introduction to Map/Reduce programming and the mindset you adopt to apply it.
One of the big questions today is: “What will HADOOP do to the world of data warehousing?”. This is fascinating because BigData and data warehousing interact in a very interesting ways. In the second part of the session, I will share my thoughts on HADOOP’s place in the enterprise architecture.
Speakers
Thomas Kejser's previous sessions
BigData vs. Data Warehousing
: We are looking at the dawn of a new workload: BigData. In this session I will talk about what BigData is, and which BigData technologies Microsoft are working on.
DW Design With The Product Team
This talk will explain the patterns that we recommend to customers when designing data warehouses. This talk will help people learning about DW for the first time and also give insight for those who wish to learn more.
Relational Modeling for Extreme DW scale
This session is taken from lessons learned in the field on being able to scale data models to handle multi-terabytes of data. Come to this session and understand the difficulties before you encounter them.
Finding the Limits
In this session, I will take simple SQL statements, the stuff you write every day, and bump up the scale until things start breaking
Designing and Tuning high speed data loading
My Name is Thomas Keyser and I work for Microsoft in the SQLCAT team. I hold the land speed record for data loading in SQL Server so come here my talk on the options you have.
Designing High Scale OLTP systems
My Name is Thomas Keyser and I work for Microsoft in the SQLCAT team. I hold the land speed record for data loading in SQL Server. This talk focuses on lessons learned when using high end hardware and stressing it.